The below videos are a sampling of a series of ten videos we created on behalf of the new administration of Erskine College in Due West, South Carolina. Erskine sought new content to better communicate with their constituents. The pieces will be rolled out to correspond with a new advancement campaign themed, “Erskine Is Timeless.” Besides fundraising, the videos are also intended for assistance in admissions, general public relations and hiring.
Erskine College is a venerable institution in Upstate South Carolina. My alma mater approached me about producing a web series to aid enrollment and advancement. Below are a few of my favorite episodes. The series contract ran for two years leading up to the 175th anniversary of the college and was hosted by fellow alum, Corey Emanuel. I learned a lot producing these pieces. Each video varied greatly from the last. At times we were filming Corey perched on a rock above a raging river at the National Whitewater Center. I had to learn how to control audio in that situation. Other times I was clinging to the exterior sideboard of an ancient Ford Model A filming an interview as the subjects drove through campus. It was a joy to return to Erskine years later and create something that hopefully still continues to benefit the school and community.
Erskine Celebrates 175 Years
Roundtable Leadership Discussion
Presidential Search Video
“We run a small in-house shop and rely solely on external partners for design and media content. Drew worked with our team to develop concepts and produce a web series telling our story with authenticity and beauty. Drew could hear and see my team’s vision. The resulting deliverables were a quantum leap in quality over previous materials we had produced for advancement and enrollment. Three years out, we still use the pieces as they were so capably produced.”
Cliff Smith Vice President for Communications, Erskine College